A technology and investment company that creates and develops E-Commerce, Media and SaaS companies.

Our Core Values

We believe in a culture of ownership, authenticity and collaboration.

Our values drive our decision-making, inform hiring, and shape how we serve our entrepreneurs - and each other.

Our Core Values

We believe in a culture of ownership, authenticity, and collaboration. Our values drive our decision-making, inform hiring, and shape how we serve our entrepreneurs and each other.

Ensure happiness for our customers.
Dedicate ourselves to our entrepreneurs.
Do more with less.
Do it, own it.
Build open and honest relationships.
Pursue challenges and learning.

Invest

Our Portfolio

We invest in startups and develop new brands using our proven playbook.

Our hands-on approach applies our experience, resources and unique advantages to accelerate growth.

Our Portfolio

We invest in startups and develop new brands using our specific, proven playbook. Our hands-on approach applies our experience, resources and unique advantages to dramatically accelerate growth.

Build

Company Creation

To us, challenges aren't problems - they're an opportunity to create a solution.

Our engineers, editors and creatives build, launch and iterate on potential concepts, developing the brands we feel will make a meaningful impact.

Company Creation

To us, challenges aren't problems - they're an opportunity to create a solution. Our engineers, editors and creatives build, launch and iterate on potential concepts, developing the brands we feel will make a meaningful impact.

DojoMojo

SaaS, Email Marketing, B2B
dojomojo.ninja

DojoMojo and its network of over 2,000 brands helps marketers build audiences and high-intent leads through at a fraction of the cost of traditional paid channels. Our platform empowers brands to find the ideal partners for marketing campaigns, makes it easy to build beautiful giveaway landing pages, directs traffic directly into acquisition funnels and analyzes performance with comprehensive analytics.

Wine Awesomeness

Wine, B2C, E-Commerce
wineawesomeness.com

Every month, our thirsty somms and journey junkies dream up a wine-fueled adventure and send it straight to your door. Explore the wine world without palate quizzes, gimmicks or limits. Our in-house lifestyle content arm, the Backlabel, develops targeted, multi-channel content to educate, inspire and market to a generation.

WellPath Solutions

Nutrition, E-Commerce, B2C
gowellpath.com

Redefining the supplement marketplace, WellPath’s proprietary algorithm matches every customer’s specific goals and needs with custom-made nutritional solutions. A trusted wellness partner, WellPath capsules and powders leverage the most recent nutritional research and potent, pure ingredients for effective results. Its online and print magazine, The Path, provides original, educational content to over 500,000 readers each month.

reBloom

Food & Beverage, E-Commerce, B2C
rebloom.com

ReBloom is an all-natural sleep drink clinically proven to help you experience better quality sleep and wake up feeling refreshed. Our proprietary blend is formulated with valerian, chamomile, lavender and vitamin E helps not only to induce sleep but also relaxes your mind and body, easing you softly into rest.

Sole Serum

Consumer Goods, E-Commerce, B2C
soleserum.com

Sole Serum is the pain killer for your killer heels. Its formula blends the numbing power of lidocaine with lavender, tea tree and peppermint oils to calm nerve endings and soothe your feet.

Valyrian Media

Digital Marketing, Media
valyrianmedia.com

Valyrian Media delivers the best in curated digital content to an audience of over half a million readers. Properties include Wanderfull (Travel), Mother Mighty (Young Mothers), Captain Robot (Tech & Gaming), Crush (Women’s Fashion), Pawz & Play (Pets), Ate It All (Food Culture) with upcoming Men’s Lifestyle and Entertainment project in the works.

Collaborate

Our Team

We believe in respect and transparency, and that there is strength in our diversity.

We’re passionate about overcoming challenges, seizing opportunities and supporting our portfolio’s vision.

Our Team

We’re passionate about overcoming challenges, seizing opportunities and supporting our portfolio’s vision.

Alex Song

Founder & CEO

Alex is the Founder & CEO of Innovation Department. Prior to launching Innovation Department, Alex worked at Goldman Sachs and Pershing Square Capital Management.
alex@innovationdept.com

Katie Kimball

Director of Growth & Strategy

Katie works with our portfolio companies to define strategy, drive accountability and scale processes for future growth. Previously, Katie was Chief of Staff at DigitalOcean and Chartbeat.
katie@innovationdept.com

Colin Darretta

CEO, WellPath

Colin is the CEO & Founder of WellPath Solutions and a Co-Founder of DojoMojo. Before founding WellPath, Colin worked at CI Capital Partners and Goldman Sachs.
colin@gowellpath.com

Dan Baker

Technical Co-Founder, DojoMojo

Dan built DojoMojo's core infrastructure, and oversees and helps extend the growing partnership platform. A key advisor and mentor in all of Innovation Department's technical endeavors, Dan holds a BA from the University of Washington.
dan@innovationdept.com

Carter Reum

Senior Advisor

Carter is the Co-Founder of M13, an investment company, and VEEV Spirits, one of the best-selling independent liquor brands in the U.S. Carter is a contributing writer for Inc. Magazine and is one of the premier angel investors in the Los Angeles area.

Logan Lee

CEO, Wine Awesomeness

Logan is the Co-Founder and CEO of Wine Awesomeness and a Co-Founder of DojoMojo. Originally from South Carolina, Logan’s entrepreneurial spirit and love for wine, music, food and the good life inspired him to start Wine Awesomeness.
logan@wineawesomeness.com

Rachel Windzberg

Head of Product

Rachel leads product for DojoMojo. Before joining, she was a Product Manager at Datadog and a consultant at BCG. Rachel holds an MBA from Columbia and a Bsc. in Engineering from Tel Aviv University.
rachel@dojomojo.ninja

James Shalhoub

Entrepreneur in Residence

Bryan Kimmons

Software Developer

Bryan is a full stack developer with a focus in JavaScript. Previously at Propulsion.io, Bryan holds a degree in Computer Science from State University of New York at Albany.
bryan@dojomojo.ninja

Phil Ng

Software Developer

Phil develops software for DojoMojo, reBloom and Sole Serum. Previously at Accenture, Phil graduated from the Fullstack Academy of Code and holds a degree in Mechanical Engineering from the University of Pennsylvania.
phil@innovationdept.com

Nic Favaro

Software Developer

Nic holds a BA in Computer Science and Math from Columbia, and has worked previously in enterprise IT consulting and at a digital ad network in the finance space.
nic@dojomojo.ninja

Meghan Uno

UI/UX Designer

meghan@innovationdept.com

Jenna Goitiandia

Digital Marketing Associate

Jenna creates digital marketing campaigns and brand partnerships for reBloom, WellPath, and Sole Serum. She holds a BS in Marketing from Fordham. Prior to graduation, Jenna interned at Hearst and was Innovation Department’s first intern.
jenna@innovationdept.com

Tamara Rahoumi

Digital Content Editor

Tamara oversees content strategy for several portfolio brands. She studied political science and anthropology at Rutgers and received her master’s in journalism from NYU. Prior to graduation, she interned at Delish, Martha Stewart Living, and Who What Wear.
tamara@innovationdept.com

Chris Eckenrod

Customer Success Specialist

chris@dojomojo.ninja

Amanda V. Davies

Partnerships Manager

Amanda heads the DojoMojo Partnerships team. Since receiving her MBA from Clark University, she has since built expertise in Sales and Marketing and brings a traditional foundation with new ideas sprinkled in. Amanda was previously at Mention and Yelp.
amanda@dojomojo.ninja

Erin Keane

Senior Account Manager

Erin manages key client relationships, acting as a resource for clients and assisting them in finding the best plan for their business. Erin was previously at Architizer, and studied English and Art History at St. John's University.
erin@dojomojo.ninja

Sean Kasper

Account Manager

sean@dojomojo.ninja

Marimo Shioda

Customer Partnership Specialist

Marimo guides brands through and curates partnerships for the DojoMojo platform. Previously at 1100 Architect, she holds a BA in Architectural Studies from Brown University.
marimo@dojomojo.ninja

Jeff Choi

Junior Visual and Interactive Designer

Jeff designs for portfolio brands of Innovation Department. He studied architecture and also acquired a master's degree in computer art. With his interdisciplinary background, Jeff pursues his passion for design.
jeff@innovationdept.com

Chelsea McDonald

Executive Assistant & Office Manager

Chelsea is the EA to the Founder & CEO of Innovation Department. She studied Communications at CU Boulder and is originally from Southern California.
Chelsea@innovationdept.com

Max Leonard

Sales Development Representative

Max is a Sales Development Representative for DojoMojo. He received his BBA in Marketing from James Madison University and is applying the knowledge he learned to bring new insights to DojoMojo's competitive landscape.
max@dojomojo.ninja

Anna-Elyse Schwabacher

Partnerships Coordinator

Anna-Elyse shapes campaign strategies for DojoMojo clients as a partnerships coordinator. She has forged a path in social media & email marketing since earning a BS in Marketing & Economics from the University of South Carolina.
annaelyse@dojomojo.ninja

Kelly Furlong

Senior Account Manager

Kelly helps ensure clients on DojoMojo are delighted with our service from Day 1. After graduating from Marist College, she spent nearly 6 years in Chicago at companies like Red Frog Events, Groupon, & Outcome Health. She has since relocated back to the east coast and brings with her a background of customer service & account management and a passion for helping brands grow through meaningful partnerships.
kelly@dojomojo.ninja

Riley Nieman

Growth Associate

Riley helps drive growth and strategy across the Innovation Department’s portfolio of brands. Previously a consultant at IBM, he holds a degree in Marketing and International Business from Indiana University’s Kelley School of Business.
riley@innovationdept.com

Addison Anthony

Editorial Assistant

Addison develops blog and newsletter content across Innovation Department's portfolio brands. She studied Journalism and International Studies at Southern Methodist University, and previously interned at Blanc Magazine, PaperCity Magazine, and D Magazine.
addison@innovationdept.com

Eric Walpole

Customer Support Representative

Eric is a Customer Support Representative for reBloom and Sole Serum. He graduated from Fordham University and continues to utilize his previous experience in customer support from Relix Magazine.
eric@innovationdept.com

Dorothy Cruz

Visual Designer

Dorothy is a Visual Designer for DojoMojo. She received her BFA in Communication Design from Parsons School of Design. Dorothy has previous advertisement experience that she acquired as an intern at DML and BBDO.
dorothy@dojomojo.ninja

Jacinta Zhang

HR Manager

Jacinta focuses on recruitment strategy, people operations and initiatives that enhance employee experience and drive business goals. Jacinta holds a JD and a degree in Business.
jacinta@innovationdept.com

Jack Gorab

Strategy & Operations Associate

Jack helps drive strategy and growth across Innovation Department’s portfolio of brands. He previously worked at Jefferies, and holds a BA in Business and Entrepreneurship from Brown University.
jack@innovationdept.com

David Freitag

Onboarding & Partnerships Specialist

As a member of the Partnerships team, David helps brands have success on the DojoMojo platform. Prior to working at DojoMojo, David taught high school English in Wisconsin.
david@dojomojo.ninja

Amanda Heffernan

Director of Customer Success

Amanda heads up our Customer Success team for DojoMojo. She's worked at several startups in the tech space and started her career in investment banking. Her love for marketing still exists after pursing a B.A. in Marketing at Indiana University of PA.
amanda.heffernan@dojomojo.ninja

Luke Zhang

Fullstack Developer

Luke is a software developer with an interest in designing and building full stack web-based applications. With a degree in Business from Stony Brook University, Luke then attended Fullstack Academy of Code in NYC, and now works on the DojoMojo platform.
luke@dojomojo.ninja

Queenie Leung

Growth Marketer

Queenie focuses on growth efforts including customer acquisition and retention on Dojomojo. She holds a B.S from NYU and has previously worked at Jetsetter and Mitú.
queenie@dojomojo.ninja

Our Perks & Benefits

We care about well-being, wellness and fun.

We’re committed to the personal and professional well-being of everyone in our community.

Our Perks & Benefits

Offering opportunities to pursue wellness, continuing education and fun is a key part of our success.

Medical, vision, dental, disability and life insurance benefits. Pre-tax accounts and commuter benefits.

Weekly breakfast and lunch.

Group fitness classes and a corporate membership at a luxury gym.

A beautiful Soho office.

Unlimited vacation and Summer Fridays.

Book clubs, movie nights and wine tastings.

Work with Us

Browse open positions or drop us a line.

We’re seeking exceptional individuals and collaborative thinkers to join our fast-growing team.

Work with Us

Browse open positions or drop us a line.

DojoMojo
Customer Success Manager

We're seeking a Customer Success Manager to manage a portfolio accounts and be a strategic partner to our clients, ensuring successful adoption of the DojoMojo platform and while driving client ROI.

Innovation Department
Strategy and Operations Associate

We’re seeking aspiring entrepreneurs and start-up enthusiasts to complete a hands-on, high impact program focused on growing brands that Innovation Department has invested in or developed within our Soho Studio.

DojoMojo
Content Marketing Manager

We're seeking a Content Marketing Manager to educate, engage and retain users, and be at the forefront of creating a community of marketers from the thousands of brands in the DojoMojo network.

Innovation Department
Junior Full Stack Developer

We're seeking a Junior Full Stack Developer to work closely with our portfolio brands to develop new highly visible products and internal solutions.

Innovation Department
Marketing & Brand Manager

Innovation Department is searching for a seasoned Marketing / Brand manager to lead marketing efforts.

Innovation Department
Director of Marketing

We’re seeking a Director of Marketing to lead customer acquisition and retention across all channels, including paid social, search, content, and email. The ideal candidate will have deep domain experience across paid platforms, tools, and ad technologies. Working with our CEO, Product and Design teams, you will conceive, manage, analyze, and optimize campaigns to drive the overall customer growth in line with our brand strategy and financial goals. In addition to technical expertise, the ideal candidate will bring creative thinking to all marketing campaign planning. This is a highly entrepreneurial position that will require you to assume a number of different roles.

Innovation Department
Entrepreneur in Residence

We’re seeking a highly motivated, entrepreneurial and proactive person with 2-5 years experience to lead Consumer Brand projects by leveraging the Innovation Department platform.

DojoMojo
Account Manager

Ensuring that our most valued customers from top brands have positive experiences with our platform right from the beginning.

DojoMojo
Sales Development Representative

Work with our sales team and hone the skills to close sales and manage a book of business.